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This web site peterscottages.com states the following, "Enjoy the Beauty on Fourth Lake in the Adirondacks." We noticed that the website also stated " Welcome to Peters 4th Lake Cottages." It also said " We welcome you to enjoy that special vacation or just a great getaway weekend with us at - - PETERS COTTAGES on. 4th LAKE in the ADIRONDACKS. Just 10 miles north of Old Forge, within walking distance. To the town Inlet - -. Local hiking trails, fishing, boating, places to eat, interesting shops and sights to see! Our cottages 1-2-3 bedrooms each offer you a view of 4th Lake." The header had Adirondacks as the highest ranking optimized keyword. It is followed by cottages, Inlet, and NY which isn't as ranked as highly as Adirondacks. The next words peterscottages.com used was New York. Adirondack fall foliage was included but might not be understood by search engines.